# When Sardinia Became the Center of the World: Maxim Berin Brought Robbie Williams to BIG ART Festival

> An evening at Romazzino, A Belmond Hotel that moved from cocktails and dinner to high jewellery, then to a Robbie Williams set of more than eighty minutes under the open Sardinian sky.

- Source: Italian Insider
- Canonical URL: https://italianinsider.net/en/article/big-art-festival-sardinia-robbie-williams-night
- Author: Lorenzo Vitale
- Section: Culture
- Other edition: https://italianinsider.net/article/big-art-festival-sardinia-robbie-williams-night
- Published: 2026-08-12T09:30:00.000Z
- Updated: 2026-08-12T09:30:00.000Z
- Tags: Robbie Williams, BIG ART Festival, Porto Cervo, Costa Smeralda

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On August 9, the spotlight shifted to Sardinia as BIG ART Festival brought its signature international format to Romazzino, A Belmond Hotel. Against the landscape of Costa Smeralda, Maxim Berin assembled an evening where world-class entertainment met elegant hospitality and a guest list drawn from fashion, luxury and international society.

Among those arriving for the celebration were Domenico Dolce, Sylvie Meis, Tara and Jessica Getty and Caroline Scheufele, together with an international mix of celebrities and influential guests.

Romazzino offered the kind of setting that cannot be manufactured: the beauty of Costa Smeralda, effortless elegance and a strong sense of place. BIG ART Festival used that atmosphere to shape an evening that moved naturally from cocktails and dinner to fashion, music and celebration.
One of the evening's performers. Photograph supplied by BIG ART Festival.
High jewellery and fashion took center stage through Chopard and Caroline's Couture. Their presentations introduced craftsmanship, movement and visual drama, creating a sophisticated bridge between the dinner experience and the musical programme.
Robbie Williams during his set at Romazzino. Photograph supplied by BIG ART Festival.
DENZA returned as a key BIG ART Festival partner after beginning its collaboration with the festival in Hong Kong in spring 2026. Represented in Porto Cervo by Alessandro Grosso, Italy Country Manager for BYD and DENZA, the premium BYD Group brand added a forward-looking dimension centered on technology, design and mobility.
A moment from the live programme. Photograph supplied by BIG ART Festival.
The dinner experience was elevated by a carefully selected group of partners: Adoria Caviar, D.Rock Champagne, La Scolca and Il Palagio by Tony Sasa. A dedicated D.Rock champagne bar added to the festive atmosphere, while Adoria's Beluga, Asetra and Imperial selections brought classic refinement to the table.
Beside the hotel pool during the evening. Photograph supplied by BIG ART Festival.
With Eleonora Incardona as host, dressed in Chopard jewellery, the evening maintained a lively yet elegant pace. Max Merseny brought a polished musical atmosphere, while the Esteriore Brothers shifted the energy higher with a spirited set that invited the room to dance.
Photograph supplied by BIG ART Festival.
Everything had been building toward Robbie Williams. His more than 80-minute performance began with 'Let Me Entertain You' and never lost momentum. Familiar songs such as 'Feel' and 'Angels' became communal moments as the audience sang along under the open Sardinian sky.
The stage at Romazzino. Photograph supplied by BIG ART Festival.
According to Maxim Berin, CEO of Berin Iglesias Art and Founder of BIG ART Festival, the success of the evening could be felt rather than measured.
Everything came together: Robbie, the audience, Romazzino and the unmistakable atmosphere of Porto Cervo. We have worked together many times, but this performance carried a special emotion. BIG ART Festival exists to create exactly these encounters, when extraordinary people share an experience that stays with them.
The final applause in Sardinia was not an ending. BIG ART Festival will continue its international expansion on October 10 with its first Singapore edition, taking place during Formula 1 weekend at Capitol Kempinski Singapore. Busta Rhymes has been announced as the headline artist for the milestone event.

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Originally published by Italian Insider. Free to cite with attribution and a link to https://italianinsider.net/en/article/big-art-festival-sardinia-robbie-williams-night.